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New Digital Spectacle Lenses “The moment your eyes relax as life becomes smarter”

It was said that in 2013 mobile connected devices exceeded the world’s population.

A survey in the UK from people aged between 30-49 years old concluded that *:

  • 75% are smartphone users
  • 63% spend 5 or more hours a day using digital devices
  • 29% Have a tablet or e-book reader

The frequent use of the digital mobile devices is challenging for the human eye. Looking at digital screens, the number of daily cycles switching from far to near vision and back has increased considerably.  This is very demanding on the ciliary muscle of the eye and – with diminishing accommodation capabilities – can lead to blurred vision, tired or dry eyes and neck strains.

So how can digital lenses help?

Zeiss Digital Lenses are the first lenses that are designed to meet the needs of people in their 30s and 40s experiencing near vision discomfort whether or not they wear glasses.

They render tired eyes and make a stiff neck a thing of the past. They help users of digital devices to maintain fresh, fit and focused all day long.

The effectiveness of Zeiss Digital Lenses has been proven in stress tests carried out with smartphone and tablet users. It discovered that the lenses left more than 90% of all respondents satisfied by reducing symptoms of strained or tired eyes by a factor of 4.


Call us on 0207 638 6192 or email us to find out more.


Words courtesy of Zeiss

*Source – Accommodation curve by Duane (Dr. R. Enders, Die Optik des menschlichen Auges, 1995)